First-party data with server side tagging
- The use of 3rd party cookies will end in 2024
- Optimize your online data processing by working with 1st party cookies
- Beter website performance and data tracking in line with GDPR and ePrivacy
- Hosted Server Side Tagging (SST) for Google Tag Manager.
- Far better event data
- Google Cloud alternative
The solution for the ending of third party cookies
With Server Side Tagging you generate more conversions and support your online goals and turnover.
With the hosted GTM solution TAGGRS, Google Tag Manager becomes your best friend. CookieInfo supports you with questions, configuration or implementation. Ideal for companies and agencies.
Maintain your edge in a world without third-party cookies
Third-party cookies are a superpower for marketers, but a nightmare for Internet users’ privacy. More and more browsers, software and smartphones are blocking third-party cookies. By 2024, all major parties will block these types of cookies. Server side tagging is the solution to keep your tracking 100% accurate.
Generate up to 30% more conversions
Blocking third-party cookies already reduces data by 10-30%. Platforms like Facebook and Google are algorithm-driven. The more marketing data you send to these platforms, the more results you can get.
Better aligned with GDPR
With server side tagging, you maintain complete control over what data is shared with what software. In addition, you can filter out specific personal data from the tracking. All servers are located in the Netherlands.
Up to 5x cheaper than the alternative: Google Cloud
The most widely used solution for server side tagging is Google Cloud, combined with Google tag manager. Google Cloud hosting packages start from €120 per month. This makes it inaccessible to many businesses. You start with a free account and pay a fair rate for the size of the website and data stream.
TAGGRS Prices
Free forever
For development sites
€0
Monthly
- 1 cloud server
- 10k requests
- Learning Environment
- 100% first party tracking
- Traffic recovery
- GDPR protection
- Analytics & debugging
- Cookie Recovery iOS 16.4
- Data Enricher
- Webhooks
- Multidomain
- Email support
- Telephone support
Basic
For small sites
€25
Monthly
- 3 cloud servers
- 750k requests
- Learning Environment
- 100% first party tracking
- Traffic recovery
- GDPR protection
- Analytics & debugging
- Cookie Recovery iOS 16.4
- Data Enricher
- Webhooks
- Multidomain
- Email support
- Telephone support
Pro+
For web shops
€65
Monthly
- Up to 5 cloud servers
- 3 mil. requests
- Learning Environment
- 100% first party tracking
- Traffic recovery
- GDPR protection
- Analytics & debugging
- Cookie Recovery iOS 16.4
- Data Enricher
- Webhooks
- Multidomain
- Email support
- Telephone support
Ultimate
For large web shops and sites
€145
Monthly
- Up to 7 cloud servers
- 10 mil. requests
- Learning Environment
- 100% first party tracking
- Traffic recovery
- GDPR protection
- Analytics & debugging
- Cookie Recovery iOS 16.4
- Data Enricher
- Webhooks
- Multidomain
- Email support
- Telephone support
Frequently Asked Questions
Server side tagging via Google Tag Manager is only possible via a server on a subdomain. For this, we take care of hosting and server setup, so you can focus on tagging.
Our servers are all located in the Netherlands. Very convenient, because that way your data never leaves our country. This ensures that you can always use programs like Google Analytics to be AVG Proof.
Within yourTAGGRS account, you can manage multiple GTM containers. The subscription is charged per container.
The number of requests is a combination of the number of pageviews on your website and the number of data clients you use in Google Tag Manager. A rough estimate you can use is the number of website visitors in a month x 10. This is the expected number of requests per month.
This is our top priority. We make every effort to have our servers online at all times. But should one fail, there is always a backup. This is because the paid hosting packages are distributed across multiple servers.
No, you can use TAGGRS as a stand alone solution. Keep in mind that working with First Party data requires consent. Therefore, if you don’t have a CMP, combine Cookiebot with TAGGRS for optimal results.
Benefits
Server-side tagging offers a powerful solution for optimizing website performance and enhancing user experience. By streamlining performance, reducing client-side code, providing flexibility and agility, improving data privacy and security, ensuring compatibility across devices, and enabling better performance tracking, server-side tagging empowers businesses to deliver faster, more efficient, and user-friendly websites.
DataMeister
With CookieInfo – DataMeister you optimize online data processing while respecting the privacy of your website visitor and legislation such as the GDPR. You can achieve this by applying Server Side Tagging (SST) in combination with a Consent Management Platform (CMP).
With CookieInfo – DataMeister you have a total concept by combining Cookiebot and TAGGRS. CookieInfo supports you with questions, configuration or implementation. Ideal for companies and agencies.
Implementation
Need support implementing your DataMeister environment? We’ll help you get your website with Cookiebot and TAGGRS so you can get started with First Party data.
- Cookiebot / TAGGRS account
- Implementation and configuration Cookiebot, TAGGRS, GTM, tags
- Implementation cookie banner
- Cookie banner based on corporate identity
- Implementation of cookie statement
Configuration
Implementation successful, but need help configuring tags and scripst? We will help you configure it so that everything works optimally.
- Cookiebot / TAGGRS account
- Configuring Cookiebot, TAGGRS, GTM, tags and triggers
- Configuration of cookie banner in line with corporate identity
- Categorization of cookies and trackers
- Optimization of opt-in rates
Google reviews – CookieInfo 4.6 
Melvin Woudenberg | socialbrothers
Super good help, thoughtful and proactive advice. In addition, the tool does exactly what it is supposed to do.
Danny de Haan | Frankwatching
At Frankwatching, we have had a very nice partnership with Cookieinfo for over a year now. If we have questions we get quick answers.
Michel Verdoes | bax shop
Excellent implementation and support! Quick response to questions, personal attention and solution-oriented – great to work with Cookieinfo!
More Google reviews
MORE ABOUT SERVER-SIDE TAGGING?
Server-Side Tagging for online marketeers and website owners who have a focus on optimized data while respecting GDPR and ePrivacy compliance. Read all about it in the guide.
Edition 2023.